Meet George Brace
Non-Competing Managing Broker, Rogers Office
George Brace, a Northwest Arkansas real estate luminary, boasts a 22-year career as a salesperson and broker. His vast experience and deep real estate knowledge have made him a trusted figure in the Northwest Arkansas real estate community. With a two-decade track record, George is committed to helping REALTORS® achieve their real estate goals. With the utmost support in mind, George is a non-competing Broker with availability to agents being key to successful support. Beyond numbers, he partners closely with agents to push their careers to new heights through group training, weekly meetings, and 1x1 accountability.
George, what drives your passion in real estate?
"I truly enjoy utilizing our company's vast training, support, my personal experience and resources to aid fellow agents in unlocking their full-service potential. Why not be the best at whatever industry you are a part of? I believe our company is the best in the industry, and we prove this time and time again with the sheer number of successful agents. I have an enthusiasm for mentorship and transforming agents into exceptional real estate professionals.
How would you decribe the culture at the Roger's Office?
"The Rogers office is a unique blend of professionalism and familial warmth. It's not just a workplace; it's a close-knit community where agents care for each other like family. The camaraderie goes beyond business hours, The environment I have helped shape is collaborative and support is readily available at any time. Whether it's guidance on a complex deal, a shoulder to lean on during tough times, or celebrating each other's successes, the Rogers office embodies a spirit of togetherness."
Why Coldwell Banker®?
Watch a brief introduction to the Coldwell Banker brand and get inspired to leave your mark on the world of real estate.
TEAM UP WITH THE BRAND AGENTS TRUST
The Coldwell Banker® brand is the North Star of the real estate industry. Guiding people to the homes of their dreams and leading affiliated agents to successful and fulfilling careers is a passion and pursuit we take deep pride in. It's no wonder why Coldwell Banker is #1 in agent trust1.
This commitment to serving our network truly results in your success. And it’s clear to see:
Education
From In-person training courses, weekly sales meetings, support from specialized departments (Training & Accountability team, Marketing Team, Relocation/Leads Teams, admin staff) , and self-paced classes via CBU Learning Center, our robust education opportunities are designed to help agents continue learning throughout their careers. Affiliated agents who took CBU Learning Center courses displayed greater improvement in their business during the 12 months following their coursework than in the 12 months prior. The average improvement over the prior 12 month period was 33% for closed volume and 11% for closed units2.
Brand Power
We have empowered our network to close over 608,000 total U.S. sides and $295 billion in sales volume in 20223. Here in Northwest Arkansas, we continue to dominate the residential real estate market, year after year.
TECHNOLOGY
We provide thousands of dollars of innovative technology, including a fully customizable WordPress website for all agents, CRM, video creation tools, and so much more. Our goal is to provide a suite of tools that are time-saving, accessible, and automated where possible. The more time agents can spend servicing clientele, the more successful you will be. In 2022, agents and teams that utilized products within our technology suite were 3x more productive4.
Standards & Reputation
In communities all over the world, Coldwell Banker yard signs command their markets and affiliated agents lead standout careers. So much so, that the CB sign does not need to say FOR SALE. It is known what we do and what we stand for.
Here in NWA, our company started in 1956, founded on principles of excellence and integrity. We carry that torch proudly today, and if you ask agents at any brokerage, Coldwell Banker is known for setting the standard in work ethic, professionalism, and expertise.
1.Coldwell Banker®. / Quester® Real Estate Agent Research, February 2022. 2. Listings taken, closed units, and closed sales volume (collectively, the “Metrics”) were measured during this study. To calculate the results, we took a sample of 4,000 independent sales associates who had been affiliated with the Coldwell Banker® brand for at least a year prior to the study and who participated in CBU Learning Center learning classes and activities between Jan. 2020-Dec. 2021 (the “Sample Pool”) and entered their activities into REScoreboard. All sales associates included in the study completed one or more learning classes, each ranging in duration from a minimum of 3-22 hours. We measured the monthly Metrics generated by the sample pool during the 12 months prior to their taking any Coldwell Banker courses and then measured the monthly Metrics generated during the 12 months after the end date of each affiliated agent’s participation in the learning courses. This was not a controlled study; correlation does not equal causation. Past performance does not guarantee future results. Market conditions may influence results and there is no assurance any Coldwell Banker-affiliated sales associate will achieve the same or similar results. 3.Year-end Coldwell Banker Numbers Based on Coldwell Banker Financial Data as of 12/31/2022. 4.Based on production of agents and teams that performed an action in at least one of the following products in our technology suite between Oct 1, 2021 and Sept 30, 2022: Prospect Square, Listing Concierge, MoxiPresent, HomeSpotter, Exclusive Look, BrandSrv, and Market Quest V2. Results are not guaranteed.
Discover How We Empower You to Succeed in Business and in Life
At Coldwell Banker Coldwell Banker Harris McHaney & Faucette, the most important part of our business is our affiliated agents. In fact, our #1 priority is helping you live an exceptional life. How do we do it? By keeping our most unique and effective offerings sharply focused on the things that drive agent success.
Take the first steps toward living an exceptional life. We would love to speak with you.
© 2022 Coldwell Banker Realty
©2022 Coldwell Banker. All Rights Reserved. Coldwell Banker and the Coldwell Banker logos are trademarks of Coldwell Banker Real Estate LLC. The Coldwell Banker® System is comprised of company owned offices which are owned by a subsidiary of Anywhere Advisors LLC and franchised offices which are independently owned and operated. The Coldwell Banker System fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.
